BUY 2 OR MORE FOR EXTRA SAVINGS — PLUS UP TO 80% OFF IN OUR 20TH ANNIVERSARY CELEBRATION

30-day money-back guarantee

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5 stars

4.7/5 | Based on 5000+ Reviews

Brimwell – The Wide-Brim Hat That Keeps Its Shape

$19.99

  • Free shipping with Australia Post
  • 30 days money-back guarantee
  • Australia’s women’s brand since 2010
  • Almost sold out, only a few left in stock!
Color Black
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Shipped by Fri, Sep 11
Australia Free Shipping with Australia Post

UPDATE: Due to overwhelming support during our 20th Anniversary Sale, only a few units remain at the current price.

The Sun Hat You'll Actually Wear Every Day

That wide brim gives you real sun protection — the kind sunscreen can't hold onto after two hours outside.

But you already own a sun hat, and it lives in the closet. This one doesn't.

The Brimwell shape holds its structure like a picture frame, and the open back lets your ponytail through — so you grab it on the way out the door with your hair already up.

No fussing. No flattened hair. Just shade on your face, every ordinary day.

Over 10,000 women reach for this hat daily

✓ Shade your face where sunscreen wears off
Sunscreen fades after about 2 hours. The wide brim doesn't. UPF 50+ fabric blocks over 98% of UV rays across your face, ears, and neck — no reapplying, no remembering.

✓ Holds its shape instead of flopping
Most sun hats collapse the second they hit your tote bag. The structured brim keeps its clean line all day — so you look put-together, not windblown.

✓ The hat that lives by the door
Dog walks. School pickup. Patio coffee. This isn't a vacation hat you pack once a year — it's the one you grab without thinking, because it takes zero effort to look right.

✓ Stays put when the wind picks up
An adjustable rear strap and side anchor points keep it seated on breezy days. No hand on your head, no chasing it down the sidewalk.

What you get today

  • Brimwell wide-brim sun hat
  • UPF 50+ fabric with full face, ear, and neck coverage
  • Rear ponytail opening with adjustable strap
  • Ready to wear on arrival — no shaping or breaking in
  • Free tracked shipping
  • 30-day money-back guarantee

Spring production run — once this batch ships out, restock pricing may change.

Try Brimwell at home for 30 days, and see how effortlessly it becomes part of your everyday routine — while this batch is still available.

30-day at-home trial
Try Brimwell at home for 30 days. If it doesn't fit, look right, or wear the way you expected, return it for a full refund.

Frequently asked questions

Will the ponytail opening fit thick or long hair?
Yes. The opening is elastic-edged and stretches to fit a full ponytail or a low bun. Thick hair sits through it comfortably without pulling.

Can I fold it into a bag for travel?
You can roll it loosely for short trips, but it's built to hold its shape rather than pack flat. For flights, wear it or place it crown-up in your carry-on.

Does it work with sunglasses?
Yes. The brim sits above the temple line, so sunglass arms slide on and off without lifting the hat.

Is it one size?
It's one size with an adjustable rear strap, which covers most head sizes. Tighten it down for a snug fit or loosen it for a relaxed one.

Specifications

  • Size: Brim width approx. 4 in; inner circumference approx. 22–23 in (adjustable)
  • Material: Polyester with UPF 50+ rating
  • Lasts: Holds structure through several seasons of regular wear

How to wash

  • Hand wash cold with mild soap
  • Do not bleach or wring
  • Reshape the brim and air dry crown-down, away from direct heat

All shipments are sent free of charge and with tracking via well-known and reliable shipping companies throughout Australia, such as Australia Post.

You can return your clothes or shoes to us at any time within 30 days.Please contact our customer service team to ensure that this process runs smoothly and quickly!

20 YEARS, ONE SHARED DREAM 🤍

🎀 20 YEARS OF SOPHIE & ELLE’S

Twenty years ago, Sophie & Elle’s Boutique began with a simple dream — a mother and daughter sharing their love for beautiful fashion.

What started as our little boutique grew into a wonderful community of women we’re so grateful for. 🤍

To celebrate 20 amazing years, we’re saying thank you with our biggest sale yet!

Up to 80% OFF — Today Only!

Thank you for being part of our story.

With love,
Sophie & Elle ♡

TRUSTED BY THOUSANDS OF HAPPY CUSTOMERS

The fit is perfect and the quality really surprised me. I’ve been wearing it everywhere!

Chloe A. - Melbourne, Australia

Absolutely love this knit. It’s warm, soft and looks even nicer in person.

Megan D. - Sydney, Australia

Such a flattering dress! It fits beautifully and feels so comfortable to wear.

Natalie P. - Canberra, Australia

I was nervous to order online but the quality blew me away. Fits perfectly and looks exactly like the photos. Already ordered two more pieces!

Patricia H. - Perth, Australia

I followed the size guide and it fit like it was made for me. Wore it to church Sunday and three women asked where I got it.

Diane R. - Adelaide, Australia

Had to return one top and customer service was so kind and easy. Got my refund within days and ordered again the same day.

Carol W. - Brisbane, Australia

I thought boutique meant expensive but I got three beautiful pieces for less than one from the department store. My sister ordered the same day she saw me wearing it.

Beverly T. - Hobart, Australia

Everything in stores is either for teenagers or for women who gave up on style. Dorothy and James is different. I feel like myself again.

Margaret L. - Queenstown, Australia

I never spend money on myself but my friend said this sale was a gift from Dorothy and James to me. She was right. Worth every penny.

Ruth Ann K. - Darwin, Australia

Arrived faster than I expected and packaged so nicely. The quality is better than anything I've found at the mall. Best online purchase I've made in years.

Sandra M. - Perth, Australia

FREE SHIPPING

We offer free shipping incl. Track & Trace to Australia!

MONEY BACK GUARANTEE

You have 30 days from receiving your order to decide whether to keep the product or return it.

AUSTRALIA BASED COMPANY

Proudly based in the heart of Australia since 2006.

SECURE CHECKOUT

You can securely and conveniently pay for your order using Credit Card or PayPal.

FREE SHIPPING

We offer free shipping incl. Track & Trace to Australia!

MONEY BACK GUARANTEE

You have 30 days from receiving your order to decide whether to keep the product or return it.

AUSTRALIA BASED COMPANY

Proudly based in the heart of Australia since 2006.

SECURE CHECKOUT

You can securely and conveniently pay for your order using Credit Card or PayPal.