BUY 2 OR MORE FOR EXTRA SAVINGS — PLUS UP TO 80% OFF IN OUR 20TH ANNIVERSARY CELEBRATION

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DRESSES SHIRTS BLOUSES

Florella – Watercolor Floral Summer Dress

€89,99

€44,99

Save 50%

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30-Day Money-Back Guarantee
Loved by 50,000+ women across America
Color Pink
Size S

Only a few left in stock!

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UPDATE: As we celebrate 25 years side by side, only a limited number of items remain. If you can still click 'Add to cart', it’s still available.

Throw it on and go

Some mornings, you just want one piece that does it all.

A dress that looks like you planned the whole outfit — but took you all of ten seconds.

The Florella is that dress. Bold, hand-painted-style watercolor blooms wrap the entire silhouette in color, so you look polished and put together without layering, tucking, or overthinking.

The loose, relaxed fit moves with you all day long. Soft on your skin. Easy on your schedule.

One of our most-saved summer styles this season

Styled in seconds, not hours
One piece. No layering, no fussing, no second-guessing. Just slip it on and you're ready.

Bold watercolor blooms that pop
The oversized floral print looks artistic and intentional — like something you'd pick from a boutique, not a basic catalog.

Moves with you, never clings
The relaxed, slightly stretchy fit drapes around your body without squeezing or clinging. Comfort from morning to evening.

Soft against your skin all day
Lightweight polyester that breathes in the heat and stays smooth — no itching, no sticking, no heaviness.

What you get today

  • Florella watercolor floral knee-length dress (1 piece)
  • Relaxed fit with cap sleeves and round neckline
  • Available in 3 colors: pink, blue, green
  • Sizes S through 3XL
  • Free tracked shipping
  • 30-day money-back guarantee

Seasonal print — once this batch is gone, this exact colorway may not return.

Add the Florella to your summer wardrobe today while it's still available.

30-day at-home trial
Try Florella at home for 30 days. If it doesn't fit, look right, or wear the way you expected, return it for a full refund.


Frequently asked questions

Is the fabric see-through?
No. The polyester is opaque and has enough weight to drape well without being sheer.

Does the print look the same in person as in the photos?
Yes — the watercolor floral pattern is digitally printed, so the colors come through vivid and clear.

Can I dress this up for an evening out?
Absolutely. Add a pair of wedges and some statement jewelry and it goes from daytime casual to dinner-ready.

How should I pick my size?
We recommend going one size up for the most comfortable, relaxed fit. Check the size chart below for exact measurements.

Specifications

  • Length: Knee-length (approx. 39–42 inches depending on size)
  • Material: Polyester (slightly stretchy)
  • Neckline: Round
  • Sleeves: Cap sleeves
  • Closure: Pullover (no zipper)
  • Print: Digital watercolor floral

How to wash

Machine wash cold with similar colors. Do not bleach. Hang dry or tumble dry on low.

At Dorothy & James Charleston, your satisfaction comes first. That's why we keep you updated on your order every step of the way — and always offer free shipping across the U.S.

We ship with UPS, so your order arrives safely and on time.

If you don't love it, you don't pay for it. Return any item within 30 days for a full refund. No questions asked. Shopping with us is always completely risk-free. Some exemptions apply. To understand better, read here.

At Dorothy & James Charleston, your peace of mind comes first. Every payment is processed through trusted, encrypted providers. Shop with complete confidence — your information is always safe with us.

25 YEARS SIDE BY SIDE

Twenty-five years ago, James and I got married.

Over the years, we built a life, a family, and this boutique together.

Every piece we offer is chosen with intention. Made to feel comfortable, flattering, and easy to wear.

To celebrate 25 years of marriage, we're sharing our biggest discounts ever. Our gift to every woman who deserves to feel beautiful.

With love,
Dorothy & James 🤍

Kind Words From Our Customers

I was nervous to order online but the quality blew me away. Fits perfectly and looks exactly like the photos. Already ordered two more pieces!

Patricia H., Nashville, TN

I followed the size guide and it fit like it was made for me. Wore it to church Sunday and three women asked where I got it.

Diane R., Atlanta, GA

Had to return one top and customer service was so kind and easy. Got my refund within days and ordered again the same day.

Carol W., Phoenix, AZ

I thought boutique meant expensive but I got three beautiful pieces for less than one from the department store. My sister ordered the same day she saw me wearing it.

Beverly T., Richmond, VA

Everything in stores is either for teenagers or for women who gave up on style. Dorothy and James is different. I feel like myself again.

Margaret L., Portland, OR

I never spend money on myself but my friend said this sale was a gift from Dorothy and James to me. She was right. Worth every penny.

Ruth Ann K., Charlotte, NC

Arrived faster than I expected and packaged so nicely. The quality is better than anything I've found at the mall. Best online purchase I've made in years.

Sandra M., Columbus, OH

Free Shipping

Every order ships free across the U.S. Straight to your door, with tracking included. No surprises, no extra costs.

30-Day Money-Back Guarantee

If you don't love it, you don't pay for it. Return any item within 30 days. No questions asked. Shopping with us is always risk-free.

100% Secure Payment

Your payment is always safe with us. We use trusted, encrypted payment providers so you can shop with complete peace of mind.

Free Shipping

We offer Free Shipping for maximum customer comfort. Your satisfaction is important to us, which is why we offer smooth and free delivery.

30-Day Return Guarantee

Your satisfaction is our focus. Our 30-day return policy guarantees you maximum flexibility and the best shopping experience.

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