BUY 2 OR MORE FOR EXTRA SAVINGS — PLUS UP TO 80% OFF IN OUR 20TH ANNIVERSARY CELEBRATION

30-day money-back guarantee

DRESSES SHIRTS BLOUSES TOPS PANTS SETS SHOES SANDALS BAGS JEWELRY SWEATERS JACKETS
5 stars

4.7/5 | Based on 5000+ Reviews

Florenza – Women's Floral Midi Summer Dress

$119.99

$59.99

Save 50%

  • Free shipping with Australia Post
  • 30 days money-back guarantee
  • Australia’s women’s brand since 2010
  • Almost sold out, only a few left in stock!
Color Cobalt Blue
Size S
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Shipped by Fri, Sep 11
Australia Free Shipping with Australia Post

UPDATE: Due to overwhelming support during our 20th Anniversary Sale, only a few units remain at the current price.

The dress that finally feels like summer.

You've been looking for the one.

The dress that's gorgeous and breathable — light enough for hot afternoons, pretty enough for dinner out.

This Florenza does both.

The smocked back hugs gently. The A-line skirt skims your shape.

Slip it on and go.

A summer favorite, reordered in every print.

✓ Pretty on a regular tuesday
The square neckline and soft tie detail catch the eye instantly. You'll feel pulled-together even on a coffee run.

✓ Breathable in 90° heat
Lightweight woven fabric lets air move. No sticking, no swamp feeling — just a cool, easy drape on your skin.

✓ Fits any belly, any day
The smocked elastic back stretches with bloat, bumps, or weight shifts. One dress that flatters you on every kind of day.

✓ The midi length that works
Falls just below the calf — long enough to feel elegant, short enough to walk freely. Pairs with sandals, sneakers, or heels.

✓ The compliment-magnet print
Bold blue florals on a clean white base. Reads expensive, photographs beautifully, and stands out without trying too hard.

What you get today

  • Florenza floral midi summer dress
  • Square neckline with soft tie detail
  • Smocked elastic back for a forgiving fit
  • A-line midi skirt that skims the body
  • Free tracked shipping
  • 30-day money-back guarantee

Seasonal production run — once this batch sells out, restock pricing may change.

30-day fit-and-feel trial
Try Florenza at home for 30 days. If it doesn't fit, look right, or wear the way you expected, return it for a full refund.


Frequently asked questions

Is the fabric see-through in sunlight?
No. The woven polyester is fully opaque, even in bright outdoor light.

Does the smocked back work for both pregnant and non-pregnant bodies?
Yes. The elastic gently expands and contracts.

Can I wear a regular bra with the spaghetti straps?
A strapless or convertible bra works best.

Does the print fade in the wash?
No. The print is colorfast when washed cold and hung to dry.

Specifications

  • Material: Lightweight woven polyester
  • Length: Midi (falls just below the calf)
  • Back: Smocked elastic panel

How to wash

  • Machine wash cold with similar colors
  • Do not bleach
  • Hang dry to preserve print and shape

All shipments are sent free of charge and with tracking via well-known and reliable shipping companies throughout Australia, such as Australia Post.

You can return your clothes or shoes to us at any time within 30 days.Please contact our customer service team to ensure that this process runs smoothly and quickly!

20 YEARS, ONE SHARED DREAM 🤍

🎀 20 YEARS OF SOPHIE & ELLE’S

Twenty years ago, Sophie & Elle’s Boutique began with a simple dream — a mother and daughter sharing their love for beautiful fashion.

What started as our little boutique grew into a wonderful community of women we’re so grateful for. 🤍

To celebrate 20 amazing years, we’re saying thank you with our biggest sale yet!

Up to 80% OFF — Today Only!

Thank you for being part of our story.

With love,
Sophie & Elle ♡

TRUSTED BY THOUSANDS OF HAPPY CUSTOMERS

The fit is perfect and the quality really surprised me. I’ve been wearing it everywhere!

Chloe A. - Melbourne, Australia

Absolutely love this knit. It’s warm, soft and looks even nicer in person.

Megan D. - Sydney, Australia

Such a flattering dress! It fits beautifully and feels so comfortable to wear.

Natalie P. - Canberra, Australia

I was nervous to order online but the quality blew me away. Fits perfectly and looks exactly like the photos. Already ordered two more pieces!

Patricia H. - Perth, Australia

I followed the size guide and it fit like it was made for me. Wore it to church Sunday and three women asked where I got it.

Diane R. - Adelaide, Australia

Had to return one top and customer service was so kind and easy. Got my refund within days and ordered again the same day.

Carol W. - Brisbane, Australia

I thought boutique meant expensive but I got three beautiful pieces for less than one from the department store. My sister ordered the same day she saw me wearing it.

Beverly T. - Hobart, Australia

Everything in stores is either for teenagers or for women who gave up on style. Dorothy and James is different. I feel like myself again.

Margaret L. - Queenstown, Australia

I never spend money on myself but my friend said this sale was a gift from Dorothy and James to me. She was right. Worth every penny.

Ruth Ann K. - Darwin, Australia

Arrived faster than I expected and packaged so nicely. The quality is better than anything I've found at the mall. Best online purchase I've made in years.

Sandra M. - Perth, Australia

FREE SHIPPING

We offer free shipping incl. Track & Trace to Australia!

MONEY BACK GUARANTEE

You have 30 days from receiving your order to decide whether to keep the product or return it.

AUSTRALIA BASED COMPANY

Proudly based in the heart of Australia since 2006.

SECURE CHECKOUT

You can securely and conveniently pay for your order using Credit Card or PayPal.

FREE SHIPPING

We offer free shipping incl. Track & Trace to Australia!

MONEY BACK GUARANTEE

You have 30 days from receiving your order to decide whether to keep the product or return it.

AUSTRALIA BASED COMPANY

Proudly based in the heart of Australia since 2006.

SECURE CHECKOUT

You can securely and conveniently pay for your order using Credit Card or PayPal.